THE STUDIO
BRAND LAB STUDIO IS A BOUTIQUE RETAIL AND BRAND EXPERIENCE AGENCY SHAPED BY NEARLY TWO DECADES INSIDE THE INDUSTRY.
WE SPOT WHAT OTHERS MISS, BRINGING PEOPLE, LOGISTICS AND DETAILS TOGETHER TO CREATE SPACES WHERE VISITORS FEEL ENGAGED, PRESENT AND PART OF THE EXPERIENCE.
THE STUDIO
We work closely with our clients from first sketch to final execution, combining ongoing exploration with sharp creative thinking to find solutions that move beyond the expected. Our strength lies in being present at every stage of the craft, and in the close relationships we build with the people behind each project.
AREAS OF EXPERTISE
- Commercial Planning
- Market Entry
- Retail Activations
- Brand Experience
- Project Leadership
- Supplier Coordination
- Retail Performance
- Stakeholder Management
- Store Launches
- Retail Strategy
- Pop-up Concepts
- Sample Sale Production
- Customer Experience
- Space Optimisation
- Logistics Coordination
- Commercial Operations
- Team Leadership
A NOTE FROM OUR FOUNDER
WE LIKE CREATING EXPERIENCES THAT FEEL UNEXPECTED AND A LITTLE EXPERIMENTAL. BY CONTINUOUSLY TESTING AND SHAPING NEW IDEAS, WE LEARN WHAT WORKS IN THE REAL WORLD. THOSE INSIGHTS HELP US CREATE STRONGER EXPERIENCES.
- Adiam Ghebremariam, Founder and CEO
Brand Lab Studio is new. Built from years inside retail.
Retail is about the whole experience, the feeling, the flow, the storytelling and the front people - that make all the difference.
That’s the field I’ve worked in for over 15 years. Taking vision and shaping it into something people can step into, connect with, and remember. From the bigger picture down to the details, it’s about making it feel right intuitive and making people feel seen when they step into it.